Product Analytics

In order to stay ahead of competition on product management or new product innovation in an environment that is increasingly dependent on near real time data (data that is both transactional and non-transactional), it is imperative for organizations to leverage the power of product analytics. Product analytics frameworks consume disparate but relevant data from various data sources, enable segmentation of data, and develop feedback loops for rich analysed data. insygnum product analytics experts have extensive experience in building product analytics models that can consume traditional data as well as social data. Their ability to connect and bridge the gap between different product and customer related data sources helps businesses deploy robust analytics capabilities that are provided insightful signals that are actionable and deliver results.

You feel that you are already there with consumer product analytics, then we can help you extend product analytics to integrate with enterprise data to turn this into insightful signals.